Energy Efficient Roofing

Your roof is the single largest surface separating your conditioned living space from the outside elements, and it has a direct, measurable impact on your energy bills. Energy efficient roofing combines the right materials, proper ventilation, and adequate insulation to reduce heat gain in summer and heat loss in winter — cutting your HVAC costs year-round. In Northeast Wisconsin, where winter temperatures regularly drop below 0°F and summer heat can push past 90°F, the energy performance of your roof matters more than it does in milder climates. Pierce Roofing has 30+ years of experience installing energy-efficient roofing systems designed specifically for Wisconsin’s demanding climate. As an Atlas PRO+ Platinum Select Contractor, we help homeowners across Brown, Outagamie, Winnebago, Kewaunee, Oconto, and Manitowoc counties choose roofing solutions that lower utility costs while providing lasting protection. Call (920) 609-8304 for a free energy-efficient roofing consultation.

Most homeowners think of their roof primarily as weather protection, but it plays an equally important role in energy management. Here is how your roof influences your heating and cooling costs:

Pierce Roofing installs a full range of energy efficient roofing materials, each with specific advantages for Wisconsin’s climate. The best choice for your home depends on your budget, aesthetic preferences, and energy goals.

The most energy-efficient roof in the world cannot compensate for poor attic ventilation or inadequate insulation. These three components — roofing material, ventilation, and insulation — work as a system, and all three must perform well for maximum energy savings.

The energy savings from an efficient roofing system are meaningful for Wisconsin homeowners who face both high heating and cooling demands:

• Cool roof shingles can reduce summer cooling costs by 7–15% compared to conventional shingles, depending on home size, insulation levels, and HVAC efficiency
• Metal roofing with reflective coatings can reduce summer cooling costs by 10–25%, with additional savings from reduced ice dam risk in winter
• Proper ventilation alone can lower attic temperatures by 20–40°F in summer, reducing the load on your air conditioning and extending shingle life by reducing heat-related aging
• Insulation upgrades to R-49 from a typical older-home level of R-19 can reduce heating costs by 15–20% — a substantial savings during Wisconsin’s 5-month heating season
• Combined improvements — new energy-efficient roofing material plus proper ventilation plus adequate insulation — can reduce total annual energy costs by 15–30% for many homes

Pierce Roofing helps you understand which improvements offer the best return for your specific home and budget.

Energy-efficient roofing decisions in Green Bay must account for Wisconsin’s unique climate challenges. Unlike homes in the Sun Belt that focus almost exclusively on cooling, Wisconsin homes need a roofing system that performs in both extremes — from -20°F polar vortex events to 90°F+ summer heat waves. This means choosing materials that reflect summer heat without compromising winter thermal performance. It also means prioritizing ventilation balance to prevent ice dams in winter while exhausting heat in summer. Pierce Roofing understands these dual demands from three decades of working exclusively in Northeast Wisconsin. We recommend roofing systems that deliver year-round energy performance rather than optimizing for just one season. Whether you’re considering premium asphalt shingles, metal roofing, or a complete roofing system upgrade with ventilation and insulation, Pierce Roofing designs solutions for Wisconsin’s full 12-month climate cycle.